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Family - Integrity - Service

Since 1939

Welcome to Harbin Automotive in Scottsboro AL
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$2,000 down, 84 Months, 4.9% APR | Adjust Terms

Harbin Has Been Your Family Automotive Dealer Since 1939

When you shop at Harbin Automotive, you will be shopping with a group of honest professionals that truly care about your experience. To us, deciding to purchase a car or truck for sale in Scottsboro, AL isn’t finding a new way to get from point A to B, its choosing the right vehicle to help you enjoy some of life’s most important things. Whether you need your vehicle to offer an escape after a long week of work, get the kids to and from school safely every day or carry you beyond the pavement to enjoy the great outdoors, Harbin Automotive has the selection and service to provide you with a vehicle shopping experience you can feel good about!

In fact, our dealership is home to many of the most popular new Chevy and Ford vehicles for sale on the market right now! Compare a great selection of quality pickup trucks like the Chevy Silverado and Ford F-150 all side-by-side to find which model works best for you! In addition to the many popular new cars, vans, trucks, SUVs and hybrids we carry, we make sure to always stock a wide selection of pre-owned options to choose from as well. We also provide a full-finance and service department to handle any and all of your automotive needs. To learn more about our dealership, please do not hesitate to contact a Harbin Automotive professional online or give us a call at (256) 574-1819.


From the internet sales staff to the salesman., and then the paperwork, this was a great experience. My family will definitely shop at Harbin again.
Harbin Ford had a great selection of used F-150s that drew me to their dealership from the Chattanooga area. My salesman, Jay, was awesome! He was knowledgeable, friendly and not pushy at all, such a relief when dealing with car dealerships! They had just the F-150 I was looking for and at a very fair price. I would definitely recommend them to anyone looking for a ... new or used vehicle.
There is a reason I have been a loyal Harbin Automotive customer for almost twenty years. Service and selection are awesome. When I decided to buy a new vehicle I knew exactly where I would shop. Mark Warren saw to it that I got exactly the vehicle I wanted, made sure my test drive was satisfactory, and took plenty of time to be sure I understood how to operate all ... the technical aspects of my vehicle. Jamie Smith made sure I got the best possible deal on my trade-in (even better than I anticipated!). Troy Loyd assisted me in personalizing my warranty so that my protection plan is tailored to my needs. I left the proud owner of a 2018 Ford C-Max Hybrid. I feel like family at Harbin. I cannot imagine buying a vehicle anywhere else. And the Quicklane and Service department are both great! One stop for everything I need and service beyond expectations!
From the moment I stepped out of my vehicle I felt comfortable and confident in the staff at Harbin Ford. I knew exactly the vehicle I was interested in. Mark Warren did a fantastic job - he found the vehicle I wanted, made sure my test drive was satisfactory to me, and took all the time I needed to learn the technical aspects of operating the vehicle. Troy Loyd ... helped me with warranty information and I was able to choose options to maximize my protection. I left the dealership the proud owner of a 2018 C-Max Hybrid. I have been a loyal customer of Harbin Ford for almost 20 years. When service and selection are this good there is no need to look farther. I’m an extremely satisfied customer. Harbin makes me feel like family.
Craig was very easy and great to work with. I sent him the truck that I wanted and he sent me a detailed video of it to make sure it was to my liking. He even washed it for me and it rained before he was even able to let me see it.
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Welcome to Harbin Automotive in Scottsboro AL